In contrast to the usual summary lead, feature leads can be several sentences lengthy, and the writer may not expose the story's major premise right away. It draws the reader in with a descriptive narrative that concentrates on a small component of the tale that leads to the main theme. Feature stories often reveal more about their subjects' personalities than they do about current events, so they are often quite relevant even years after they were published.
Some examples from history: John Gunther's profile of Charles Lindbergh in Life magazine in April 1941 was a feature story that helped make him famous worldwide. In 1966, Paul Foot wrote a feature for The Guardian entitled "The Politics of Hunger," which examined poverty in Britain. In it he argued that the election of a Conservative government was responsible for increasing inequality because they had cut social security spending. The piece made him very unpopular with many Conservatives but it led directly to his being given a job with the TUC (Trade Union Congress).
Today, feature articles tend to appear in magazines that focus primarily on non-fiction topics, such as Vanity Fair, The New Yorker, and National Geographic Magazine. However, some fiction writers produce notable feature stories under the guise of interviews, essays, or other forms of non-fictional reporting. George Orwell's essay "Inside the Whale" from 1937 is an example of this technique.
A few fundamental sorts of characteristics result in:
Lead summary The initial paragraph of a news item in which the writer provides a summary of two or more activities rather than focusing on just one. Typically seen in a news piece. A soft lead is one that draws the reader in with a quotation, story, or other literary tactic. These leads often use passive voice to create a feeling of distance between the reader and the information being presented.
Soft leads are commonly used in journalism to add interest to stories by including quotations from sources in them. These leads are easy to write and require very little research because you can base them on facts already included in the article. They can also be used as transitions between sections of an article or between different topics within the same article. Examples include quotes from sources such as politicians or celebrities, or anecdotes about people we don't know but who are mentioned in the article.
Summary leads are used at the beginning of articles to give the reader a quick overview of several related events or issues. They usually contain information not found in any of the individual activities listed below. These leads are most effective when they include both strong adjectives and action verbs to attract readers' attention and make them want to read on.
A lead is an introductory paragraph that provides the audience with the most crucial information about the news article in a brief and straightforward manner while still keeping the readers' interest. The lead should be written such that it attracts readers to continue reading the article.
Leads are used in journalism to catch readers' attention who may not read the entire article. They often include a summary of the story's main points as well as which body parts are being discussed (i.e., head or heart). Readers will likely feel more informed after reading the lead because they know what topic the article is going to focus on. Additionally, leads can help journalists decide what type of language to use in the rest of the piece to maintain reader interest.
In non-fiction articles, leads usually start with a question that asks readers to imagine themselves in the situation described in the narrative. This helps them understand the context in which the event takes place and makes them care more about what comes next. Leads for fiction articles tend to be shorter than those for non-fiction ones; they typically introduce the main characters and explain what role they will play in the story.
Journalists should avoid giving away major plot twists in leads. This could scare off potential readers who might want to find out what happens next for their favorite character.
The sole need for a feature story lead is that it builds tension. For feature pieces, the inverted-pyramid style is improper. There should be no subheads or indents.
A good lead gives the reader some insight into what's to come while still leaving room for speculation or interpretation of his own. In other words, it needs to hook the reader but not give away too much about the story.
Some examples of good leads: "It was a house of horrors", "She was a beautiful monster", "He was a man with a mask on".
Bad leads include: "So it begins", "By now there are probably hundreds if not thousands of graves out in that cemetery", "They just keep coming".
A lead can be as short as one sentence but it should always tell the reader something new or interesting about the story.
There are three types of leads: opening, turning, and closing.
Opening leads introduce the topic of the story and get the reader interested enough to want to read further. They can be stated outright (as "A cold winter's night") or implied (as "It was a rainy Tuesday").
Introduction The lead, or first paragraph, of a news item is the most crucial element. With so many information sources—newspapers, magazines, TV, radio, and the internet—audiences are just unwilling to read past the first paragraph (or even line) of a piece unless it piques their interest. Thus, the lead is important for grabbing an audience's attention.
There are several types of leads: the headline, the teaser, the story opener, and the conclusion. These different forms of leads are used to attract readers' attention and engage them throughout the article.
Headlines are usually larger than other leads and often include the name of the publication, the date, and one or more keywords related to the article. They're meant to catch readers' eyes and grab their interest. Some examples of headlines include "The rise of the robot overlords," "Google buys self-driving car company Waymo for $500 million," and "Apple to invest $1 billion in American infrastructure."
Teasers are shorter leads that give readers a little bit of insight into what's to come in the article. They often include question marks and/or exclamation points to grab readers' attention and make them want to continue reading. Teaser leads may also include terms such as "reveals," "finds," "discovered," and "unveiled" to attract readers who like to see how articles develop.