The persuasive purpose is employed to persuade the reader that the writer's viewpoint, assertion, or claim is true or legitimate. Argument is more self-serving than persuasion (debate). An argument seeks to reach a logical conclusion to a problem. A persuasive essay does not seek to prove or disprove anything but rather offers an opinion on an issue.
In order to create a persuasive piece of writing, one must first understand the nature of persuasion and explanation. Persuasion is a tool used by humans to influence others by using logic and reason. Reasoning can be defined as the process of thinking about something and reaching a conclusion about it. Logic is the method we use to think through issues and make judgments about them. In persuasive writing, we use logic and reasoning to support our opinions on topics before us. We do this by analyzing facts and information gathered from multiple sources and giving them weight based on their relevance to the topic at hand.
Now that we know what persuasion and explanation are, let's look at how they are used in writing a persuasive essay.
A persuasive text's goal is to persuade the reader that the writer's viewpoint, assertion, or claim is true or legitimate. The aim is to do this by appealing to certain values, beliefs, or attitudes that the reader shares or can be persuaded to share.
Persuasive texts are used in journalism, political science, law, marketing, management, and other disciplines to argue for or against a position or action. They may use logic and evidence to support their case but they may also make strong judgments about the reader and try to appeal to his/her emotions to achieve their goal.
In academic settings, essays that seek to persuade the reader to agree with the author's view point are called argumentative essays. Persuasive texts are not only used in journalism, politics, law, and marketing but also in academic contexts as analytical essays, research papers, and reviews. They are often required of students when submitting assignments to judges or panels during moot courts or capstones projects.
Furthermore, professionals such as lawyers, politicians, salespeople, and managers need persuasive writing skills because they are often expected to convince others to believe in their viewpoints, assertions, or claims even though they may not necessarily have all the evidence needed to do so.
The fundamental purpose of a compelling message's introduction is to capture the reader's attention. Persuasion in writing is used to persuade or drive readers toward a certain point of view or viewpoint. Writing that persuades people to act or believe in a particular way is called persuasive writing.
There are two main types of persuasion: logical and emotional. Logical appeals use facts to support a case while emotional appeals use things such as fear, anger, sympathy to convince readers to take action.
Through careful selection of these elements in a persuasive essay or letter, writers can attempt to influence others by making them feel something, thought something might happen, or even because it appears to be the most effective means of communication.
Persuasive messages are designed to change someone's mind or actions. They may do so through logic, emotion, or both. Additionally, writers can try to influence others by presenting multiple points of view on an issue through opinion pieces or debate topics.
Opinion articles express one viewpoint on an issue. The author expresses this viewpoint through the words he or she uses to describe events and issues related to the topic at hand. These words create an image of what the article is about. Readers then have the opportunity to make their own judgments about the subject.